A direct response copywriter and marketing consultant for the better part of 25 years, Michel Fortin is also an expert trainer, web designer, WordPress geek, and serial entrepreneur. He was instrumental in selling hundreds of millions of dollars worth of products and services for his clients in a wide variety of industries, which included some of the most successful marketing campaigns on the Internet. For example, over a decade ago, Michel was the copywriter behind the first online training product launch in history to have sold over a million dollars in its first day. Together with his wife Sylvie Fortin, Michel is the co-founder of The Licorice Group, an online training and publishing company, that shows you how to build, manage, staff, and grow online businesses. He is the author of “Power Positioning: How to Position Yourself For Internet Success.” Today, he is an in-demand public speaker and highly sought-after consultant around the world.
