{"id":850423,"date":"2014-03-23T20:00:59","date_gmt":"2014-03-24T00:00:59","guid":{"rendered":"https:\/\/2014.ottawa.wordcamp.org\/?post_type=wcb_session&#038;p=850423"},"modified":"2014-03-28T16:02:05","modified_gmt":"2014-03-28T20:02:05","slug":"internet-business-building-marketing-and-selling-tips-and-strategies-for-wordpress-websites-that-sell-or-promote-goods-and-services-online","status":"publish","type":"wcb_session","link":"https:\/\/ottawa.wordcamp.org\/2014\/session\/internet-business-building-marketing-and-selling-tips-and-strategies-for-wordpress-websites-that-sell-or-promote-goods-and-services-online\/","title":{"rendered":"Internet Business-Building, Marketing, and Selling Tips and Strategies For WordPress Websites That Sell or Promote Goods and Services Online."},"content":{"rendered":"<p><a title=\"Michel Fortin\" href=\"#michel-fortin\"><img loading=\"lazy\" decoding=\"async\" class=\"avatar avatar-48 photo alignleft\" alt=\"\" src=\"http:\/\/1.gravatar.com\/avatar\/bd41a84dbd269b2a3a12fd26d478c4c6?s=81&amp;d=http%3A%2F%2F1.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D48&amp;r=G\" width=\"48\" height=\"48\" \/><\/a>Have you ever tried to build or enhance a website to grow your business? Have you spent lots of time learning WordPress, how to work with plug-ins, and how to tweak your website to boost traffic and sales, only to have it produce lackluster results?<\/p>\n<p>In this presentation, you will learn how to increase traffic and maximize online sales with WordPress. Discover which plug-ins create the best results; how to tweak your plug-ins to maximize your site&#8217;s selling power; how to work with themes and templates to optimize your site&#8217;s attraction potential; and how to avoid common errors committed by WordPress designers.<\/p>\n<p>This presentation is ideal for do-it-yourselfers who know the basics of WordPress and want to know how to take it to the next level; hired webmasters or web designers who want to improve their skills to bring much greater value to their clients; and website owners who don&#8217;t know the technical stuff but want to be sure their web people make the right decisions.<\/p>\n<p><strong>Level:<\/strong> All users, Beginner designer, Intermediate designer, Beginner developer<\/p>\n<p><strong>Prerequisites:<\/strong> Fundamental understanding of WordPress, how to work with themes and plugins, and basic CSS and HTML. Some light scripting might be useful (jQuery and PHP), but not necessary.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Have you ever tried to build or enhance a website to grow your business? Have you spent lots of time learning WordPress, how to work with plug-ins, and how to tweak your website to boost traffic and sales, only to &hellip; <a href=\"https:\/\/ottawa.wordcamp.org\/2014\/session\/internet-business-building-marketing-and-selling-tips-and-strategies-for-wordpress-websites-that-sell-or-promote-goods-and-services-online\/\">Continue reading <span class=\"screen-reader-text\">Internet Business-Building, Marketing, and Selling Tips and Strategies For WordPress Websites That Sell or Promote Goods and Services Online.<\/span>  <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":44206,"featured_media":0,"template":"","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_wcpt_session_time":1582047039,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[850421],"footnotes":""},"session_track":[119092],"session_category":[],"class_list":["post-850423","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-site-creators"],"jetpack_sharing_enabled":true,"session_date_time":{"date":"February 18, 2020","time":"12:30 pm"},"session_speakers":[{"id":"850421","slug":"michel-fortin","name":"Michel Fortin","link":"https:\/\/ottawa.wordcamp.org\/2014\/speaker\/michel-fortin\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/ottawa.wordcamp.org\/2014\/wp-json\/wp\/v2\/sessions\/850423","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ottawa.wordcamp.org\/2014\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/ottawa.wordcamp.org\/2014\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":2,"href":"https:\/\/ottawa.wordcamp.org\/2014\/wp-json\/wp\/v2\/sessions\/850423\/revisions"}],"predecessor-version":[{"id":876892,"href":"https:\/\/ottawa.wordcamp.org\/2014\/wp-json\/wp\/v2\/sessions\/850423\/revisions\/876892"}],"speakers":[{"embeddable":true,"href":"https:\/\/ottawa.wordcamp.org\/2014\/wp-json\/wp\/v2\/speakers\/850421"}],"author":[{"embeddable":true,"href":"https:\/\/ottawa.wordcamp.org\/2014\/wp-json\/wporg\/v1\/users\/drsuccess"}],"wp:attachment":[{"href":"https:\/\/ottawa.wordcamp.org\/2014\/wp-json\/wp\/v2\/media?parent=850423"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/ottawa.wordcamp.org\/2014\/wp-json\/wp\/v2\/session_track?post=850423"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/ottawa.wordcamp.org\/2014\/wp-json\/wp\/v2\/session_category?post=850423"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}