There is so much confusion about what types of things should be put on a page and what should be in a post. Static vs. Dynamic content is the best way to tackle this. An “About Us” page would be just that… A PAGE. If you are talking about something that is more time sensitive, then you want to do a post. Connected to this would be Categories and Tags. What are they? When creating a website, you can edit a menu to include not only pages, but also category archives that can create a more complete experience for small businesses. This is not just how to do it but WHY you should do it. This gives an in depth look at the justification for placement of content on your website and way finding.
User level: Beginner user
Prerequisites: WordPress 101 talk: http://wordpress.tv/2015/06/21/shanta-nathwani-wordpress-101/
Slides: http://shanta.ca/content-architecture-wordcamp-ottawa-2016/
